Conventions of Animation

Note: All examples are from Shrek the Third

• Comedy- A key element in animation films and cartoons. The animation genre is primarily targeted at kids, however older ages are also appealed by it, therefore they tend to contain comedy which engages and makes kids enjoy them. It is also a convention which makes the genre a success. Comedy is a key element of 'Shrek' and in the films, Donkey (Eddie Murphy) provides the comedy. You could say that Donkey optimises the comedy aspect of animation that makes it so successful. In turn, now thanks to the introduction of Puss in Boots, he has a comedy partner. A great example of the pairs double act (see example)

For example: (Puss with Donkey's voice)"How in the christian anderson am I supposed to parade around in these goofy boots?", (Donkey with Puss voice) Hey, Hey, Hey, Hey, be very careful E-aw! those boots were made in Madrid by the finest E-aw!

• Action- Most genres contain the element of action in order to engage their audience, and animation is no exception.

For example: Prince Charming and the fariy tale villains taking over the kingdom of Far Far Away.

• Adventure- All animations contain an adventure which keeps the narrative going and to make the film more interesting.

For example: Shrek, Donkey and Puss travel together on a quest to find Arthur (Artie)

• Good vs Evil- As in nearly all films, Propps Good Vs Evil is used. This battle has always brought success to many films. No matter what happens the bad guy always loses, dont we just love it.

For example: Shrek vs Prince Charming