Shrek Health Advert

Advert song lyrics

Donkey:

“Kid what’s up with you? Let’s get up and play, do something, stop slumping like a lump all day.
Get on up come on, get out the door; let’s shake that booty like never before

Let’s run, have fun, let’s jump the grove, get up and get that body out and make it move.

Let’s run, have fun, get up and be a player “

Shrek:

“Get up and play an hour a day”

Donkey:

“For cool play time ideas go online just don’t stay long”

• By using Shrek, Donkey and all there other friends from the Shrek movie series, the U.S. Department of Health and Human Services (HSS) is tackling child obesity. Many adverts use famous celebrities and stars to appeal towards their audience as many people tend to follow their favourite stars whether its Jennifer Lopez’s perfume or Gillette used by David Beckham, celebrity endorsement does work. The HHS has used this in a bid to attempt to persuade children to stop lounging around all day and get up and play. The adverts ideology and value is that you should get out, play and get some exercise instead of lounging around at home on the TV or computer, engage in physical activities. Also by having Shrek in an advert it also shows that CGI is being used within adverts.